Sola Oke is a seasoned business leader with 25 years’ industry experience across general management, commercial strategy, business development, consumer marketing, innovation, supply chain and enterprise systems change management. Aside from Pernod Ricard, Sola has held leadership roles in the beer, spirits and wines industry. His career reflects his success in leading enterprise-wide transformation and delivering sustainable value growth in complex African markets.
Sola joined the Pernod Ricard Group in 2014 as Marketing Director for Nigeria, bringing a strategic lens and deep regional insight to one of the region’s most dynamic consumer landscapes. Over the past decade, Sola has held several senior leadership roles at Pernod Ricard, including Managing Director for Pernod Ricard Nigeria and Western Africa, and Managing Director for South Central Africa.
Appointed as Managing Director for Pernod Ricard Africa in 2024, Sola leads the company’s multi-market strategy across the continent, championing a unified Africa vision. His leadership is results driven; inspiring cross-functional teams to deliver on ambitious shared objectives.
Under Sola’s guidance, Pernod Ricard continues to expand its footprint and deepen its cultural relevance across Africa, with a portfolio of over 200 premium international brands. These include Martell, Jameson, The Glenlivet, Inverroche, Codigo, Malfy and Absolut, amongst others.